01

ISABEY PARFUMS

Isabey Parfums was first launched in Paris in 1924, in an ultra-luxurious boutique at 20 rue de la Paix, at the height of the glorious Art Deco era—a time when elegance and glamour reigned supreme. Romantic and evocative names like Lys Noir, Prends-Moi, and La Route d’Emeraude remain important references in perfume history, celebrated as exquisite examples of fine craftsmanship.Today, Isabey Paris has been lovingly revived under the guidance of Parfums Panouge, along with the reintroduction of the iconic Gardenia fragrance—featuring pure Gardenia extract rather than a synthetic accord. Considered the gold standard of Gardenia perfumes, the alluring scent and smooth texture of Isabey Paris Gardenia Eau de Parfum have earned it a reputation as one of the most seductive fragrances ever created.