Hublot
Fusion of Time and Innovation
Hublot is a Swiss luxury watch brand known for its innovative designs and use of unconventional materials. Founded in 1980 by Carlo Crocco, the brand gained fame for its unique "Fusion" concept, blending materials like gold, rubber, ceramic, and carbon fiber. Hublot is celebrated for iconic collections like the Big Bang and Classic Fusion, combining bold aesthetics with advanced watchmaking technology. The brand is also recognized for its collaborations in sports, fashion, and art, solidifying its image as a modern and dynamic luxury brand.

Craftmanship & Evolution
Hublot is known for its innovative craftsmanship, blending traditional Swiss watchmaking with modern materials like ceramic and carbon fiber. The brand’s "Art of Fusion" philosophy drives its evolution, creating iconic timepieces and pioneering new movements in luxury watchmaking.

Hublot Classic Fusion
Carlo Crocco introduced its first watch with a distinctive design featuring a gold case and a rubber strap. This innovative fusion of materials was groundbreaking for the time.

Big Bang
The launch of the Big Bang revolutionized Hublot’s identity. With its bold, sporty design and use of multiple materials, it embodied the brand’s "Art of Fusion" philosophy, blending rubber, ceramic, and steel. This piece marked the beginning of Hublot’s global recognition.


Technical Advancements and Collaborations
Hublot continued to push boundaries with high-tech materials and complex movements, such as the MP-05 LaFerrari (2016), which featured a 50-day power reserve, showcasing Hublot's mechanical prowess. The brand also engaged in high-profile collaborations, including partnerships with Ferrari, sports icons, and artists.


Today
Hublot remains at the forefront of luxury watchmaking, constantly evolving with new materials, designs, and innovations. It blends traditional Swiss watchmaking with contemporary art and technology, offering timepieces that are both functional and statement-making.
Design philosophy

Hublot’s design philosophy, known as the "Art of Fusion", combines traditional Swiss watchmaking with modern materials like rubber, ceramic, and titanium. The brand focuses on bold, contemporary designs, innovative technology, and craftsmanship. Hublot also embraces artistic collaborations, blending luxury with creativity and pushing boundaries in both design and functionality.